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Channel: Sponsorship – Sine Qua Non | Integrated PR, Marketing & Sponsorship Agency
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The State of Sports Sponsorship in the Wake of 2015’s Scandals

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It’s been a difficult year for sport with the collapse of long-founded institutions that, whilst often speculated, could not have been anticipated. We stood on the sides and watched the mighty fall, and must now wonder what to do with the scattered pieces.   FIFA’s destruction by Blatter’s hand lit a heightened scrutiny in the […]

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